Surfing Waves

Hello,
I was wondering if anyone could tell me what the best/cheapest surf rental shops in the santa cruz and santa barbara area are?? i've found some pretty good shops in santa cruz but santa barbara seems more expensive...
thanks a lot!
Greersly

A-Frame Surf Shop
3785 Santa Claus Lane Carpinteria, CA 93013 (10 miles south of Santa Barbara on US 101S)
Everyday 10am -6pm
(805) 684-8803
http://www.aframesurf.com/
Fairly consistent beginner's break behind shop.
Excellant instruction in surfing and SUP.